06 August 2018

Just like a resident moving in, Brookdale President and CEO Cindy Baier showed up at Brookdale Wilsonville with her bags packed. She wasn’t at the Oregon Independent Living community for a corporate meeting; she was there to roll up her sleeves and see what a day is really like at the community. From kitchen duty to housecleaning, she was prepared to tackle every position.

“She immersed herself in the day of a life. She was all in,” said Kathy White, executive director at Brookdale Wilsonville. “She changed into khakis and a Brookdale polo and went to work with our housekeeper.”

Since moving into the top role at Brookdale in February of this year, Baier’s been taking every opportunity to visit residents, associates and shareholders. This is part of her commitment to better understand the challenges communities face and what the corporate office can do to support and simplify processes.

While in Oregon, Baier also visited Brookdale Oswego Springs, a personalized living community, where she started her day at 4 a.m. to tackle kitchen duties for breakfast and lunch, served residents, washed stacks of dishes and reset the dining room for meals. 

“What I love most about visiting communities is seeing our mission come to life. The passion and dedication of our associates working together to enrich lives is so inspiring,” said Baier. “To see the relationships and the genuine affection between our associates and our residents is truly moving. The work that happens in our communities is just so important.

Baier’s commitment to servant leadership made a lasting impression on White and her team at Brookdale Wilsonville.

“I could not be more proud that she felt good about our team and community,” said White.

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