09 December 2019
by Juliet Holt Klinger, MA, Expert on Dementia Care

Home for the Holidays: Five Tips for Connecting with Someone Living with Dementia

Sometimes communicating and connecting with people living with dementia can require a different approach. In her latest blog, Juliet Holt Klinger, a gerontologist and Brookdale’s expert on dementia care, shares suggestions for how to best communicate, especially during the holidays, so you can stay connected to loved ones living with dementia.


03 December 2019
by Carol Cummings, RN, BSN, Expert on Aging Well

More Than a Calendar of Activities: Three Tips for Resident Engagement

What activities are best for senior living? It’s a question Carol Cummings, Brookdale’s expert on aging, is asked a lot. In her latest blog, Carol explains why that question doesn’t have a simple answer, and why she believes there are three key components to successful resident engagement.


11 November 2019
by Jonathan Ruchman, CCXP, Expert on Customer Experience

Voice of the Customer: What Story Are Residents Telling?

If you want to know how you are doing, simply ask your customers. Jonathan Ruchman, Brookdale’s expert on customer experience, explains why feedback is a gift.


18 October 2019
by Kim Elliott, RN, Expert on Healthy Aging

Three reasons why you should get your flu shot

Flu season is just around the corner, which means it is time to roll up your sleeve and get a flu shot. Kim Elliott, Brookdale’s expert on healthy aging, has three reasons why you should get your flu shot today, especially if you are an older adult.


08 October 2019
by Kim Elliott, RN, Expert on Healthy Aging

Partnering With Our Residents’ Physicians: Collaborations to Improve Our Residents’ Health Outcomes

Clinical services in a senior living setting are evolving. The industry began as a hospitality business but, today, we are caring for higher acuity residents living with more chronic conditions than ever before. Kim Elliott, Brookdale’s expert on healthy aging, explains the importance of embracing a “population health” approach and why it includes collaborating with primary care physicians.


25 September 2019
by Carol Cummings, RN, BSN, Expert on Aging Well

Surf the Net Safely: Six Tips for Avoiding Online Scams

It’s too easy to fall for internet scams, especially ones that target seniors. From fraudulent emails to sham websites, online scams can compromise your personal data or trick you into transferring funds for goods or services that you'll never receive. Carol Cummings, Brookdale’s expert on aging well, offers six tips for staying safe online.


19 August 2019
by Carol Cummings, RN, BSN, Expert on Aging Well

How to Avoid Scams that Target Seniors: Three Red Flags to Watch For

Older adults lose an estimated $2.9 billion each year to financial scams, according to a report released by a Senate committee in January 2019. That’s why it’s important to know what red flags to watch out for. Carol Cummings, Brookdale’s expert on aging well, offers four tips for protecting yourself.


05 August 2019
by Kim Elliott, RN, Expert on Healthy Aging

Take Your Best Shot: Four Vaccines Every Senior Should Consider

If you’re 65 or older, the flu shot is probably not the only vaccine you should be thinking about. Kim Elliott, Brookdale’s healthy aging expert, weighs in on the shots you should ask your doctor about.


08 July 2019
by Jonathan Ruchman, CCXP, Expert on Customer Experience

Delivering Your Brand in a 24/7 World

When you move into a Brookdale community, you become a “resident.” We are your home. It is the only product or service where the customer lives with the brand 24 hours a day, seven days a week, 365 days a year. Jonathan Ruchman, Brookdale’s expert on customer experience, discusses what it takes to deliver our brand in a 24/7 world.


03 June 2019
by Carol Cummings, RN, BSN, Expert on Aging Well

Three Tips for Creating an Inclusive Environment for LGBT Seniors

Carol Cummings, Brookdale's aging expert, explains what the senior living industry can do to better understand the unique needs of LGBT elders.