19 August 2019
by Carol Cummings, RN, Expert on Aging Well

How to Avoid Scams that Target Seniors: Three Red Flags to Watch For

Older adults lose an estimated $2.9 billion each year to financial scams, according to a report released by a Senate committee in January 2019. That’s why it’s important to know what red flags to watch out for. Carol Cummings, Brookdale’s expert on aging well, offers four tips for protecting yourself.


05 August 2019
by Kim Elliott, RN, Expert on Healthy Aging

Take Your Best Shot: Four Vaccines Every Senior Should Consider

If you’re 65 or older, the flu shot is probably not the only vaccine you should be thinking about. Kim Elliott, Brookdale’s healthy aging expert, weighs in on the shots you should ask your doctor about.


08 July 2019
by Jonathan Ruchman, CCXP, Expert on Customer Experience

Delivering Your Brand in a 24/7 World

When you move into a Brookdale community, you become a “resident.” We are your home. It is the only product or service where the customer lives with the brand 24 hours a day, seven days a week, 365 days a year. Jonathan Ruchman, Brookdale’s expert on customer experience, discusses what it takes to deliver our brand in a 24/7 world.


03 June 2019
by Carol Cummings, RN, Expert on Aging Well

Three Tips for Creating an Inclusive Environment for LGBT Seniors

Carol Cummings, Brookdale's aging expert, explains what the senior living industry can do to better understand the unique needs of LGBT elders. 


08 May 2019
by Carol Cummings, RN, Expert on Aging Well

Are You Ageist? The Answer May Surprise You

The negative effects of ageism are well documented, but how do we change the behavior? Carol Cummings, Brookdale’s expert on aging, lays out twelve habits that are surprisingly ageist and challenges us all to take a stand for National Older Americans Month.


02 May 2019
by Juliet Holt Klinger, MA, Expert on Dementia Care

The Importance of Engagement for People Living With Dementia

Research shows that engagement is vital for people living with dementia, but how do you put that into practice? Juliet Holt Klinger, Brookdale’s dementia care expert, offers eight tips for success.  


22 April 2019
by Kim Elliott, RN, Expert on Healthy Aging

Managing Your Meds: What’s the Beers List and How Do Healthcare Professionals Use it?

Managing medications can be hard, especially when there are always new studies telling us to take this pill and not that one, or reminding us of the dangerous side effects of certain drugs. So where do you find reliable information about safe and effective medications for seniors? Kim Estes Elliott, Brookdale’s expert on healthy aging, explains the AGS Beers Criteria for Potentially Inappropriate Medications for Older Adults and how medical professionals use it.


16 April 2019
by Juliet Holt Klinger, MA, Expert on Dementia Care

Transitioning to a Memory Care Community: What to Bring

Making the decision to move into a memory care community can be tough. It can be even harder to downsize your loved one's home and decide what stays and what goes. Juliet Holt Klinger, Brookdale's expert on dementia care, offers tips on what to bring and how to make the transition as easy as possible. Click the link to read more.


01 April 2019
by Carol Cummings, RN, Expert on Aging Well

Three Tips for Supporting Emotional Well-Being

Being emotionally vulnerable and supportive sounds intimidating, but research shows that expressing emotions actually improves your health. Carol Cummings, Brookdale’s wellness expert, looks at three ways you can support emotional engagement. Click the link to read more.


28 March 2019
by Carol Cummings, RN, Expert on Aging Well

Ageism is No Laughing Matter

Why is old age often the butt of a joke? Carol Cummings, Brookdale's expert on aging, examines the roots of ageism and how we can combat its negative effects. Click the link to read more.